Brandolysis

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About Brandolysis

Who we are?

We are an award winning PR consulting firm having a unique approach to managing brand image in this new age of digital.
Public relation is an opportune mix of communication, timing, audience targeting, distribution channels (publications), amplification, seeding, and cross promotions.
We bridge the gaps of traditional PR approach & use our psychometric perception building frameworks to identify the brand problems & hence define tailor-made solutions for different objectives like brand awareness, audience engagement, a higher share of voice (SOV), thought leadership, product leadership, reputation management & other. We believe in the power of communications & value content at the core of PR. These basic principles help us in driving business results for the brands & doing case study worthy work.
  • Research about the category & create a benchmark of content strategies that can work for the brand.
  • Identify the topics of influence that speak to your brand’s target buyers.
  • Vet & improvise the influencers who are a good contextual fit with your brand.Look for content quality, reach, engagement and an alignment of brand values.
  • Relate and engage with to your target influencers via email and other social channels. Ask them to partner with your brand and offer them compensation to create mutually beneficial relationships.
  • Measure all earned media and identify which influencers and which topics lift your brand the most.
  • Repeat once you’ve identified who and what works best for your brand you can build a stronger influencer marketing strategy each time around.
We are a Digital Resolut Agency

Resolut is a digital agency that can accommodate all of your design, development, and branding needs. Our agile process allows us to assist any existing business, offering a full collaborative experience. That's what our team has been doing for years.

OUR AIMS
Building Product Awareness

When introducing a new product or relaunching an existing product, marketers can use a PR element that generates consumer attention and awareness through media placements and special events.

Creating Interest

Whether a PR placement is a short product article or is included with other products in “round up” article, stories in the media can help entice a targeted audience to try the product. For example, around the holiday season, a special holiday food may be promoted with PR through promotional releases sent to the food media or through special events that sample the product.

Providing Information

PR can be used to provide customers with more in depth information about products and services. Through articles, collateral materials, newsletters and websites, PR delivers information to customers that can help them gain understanding of the product.

Stimulating Demand

A positive article in a newspaper, on a TV news show or mentioned on the Internet, often results in a discernible increase in product sales.

When introducing a new product or relaunching an existing product, marketers can use a PR element that generates consumer attention and awareness through media placements and special events.

- Building Product Awareness

Whether a PR placement is a short product article or is included with other products in “round up” article, stories in the media can help entice a targeted audience to try the product. For example, around the holiday season, a special holiday food may be promoted with PR through promotional releases sent to the food media or through special events that sample the product.

- Creating Interest

PR can be used to provide customers with more in depth information about products and services. Through articles, collateral materials, newsletters and websites, PR delivers information to customers that can help them gain understanding of the product.

- Providing Information

A positive article in a newspaper, on a TV news show or mentioned on the Internet, often results in a discernible increase in product sales.

- Stimulating Demand

In many companies the public relations function is also involved with brand reinforcement by maintaining positive relationships with key audiences, and thereby aiding in building a strong image. Today it is ever more important for companies and brands to build a good image. A strong image helps the company build its business and it can help the company in times of crises as well.

- Reinforcing the Brand